Examples: Biscuits, bread, noodles, cereals Snacks & namkeen, chocolates Packaged water, soft drinks, fruit juices Dairy products (milk, curd, butter), ice cream Tea, coffee, ready-to-eat meals Why it matters: One of the largest and fastest-growing segments in FMCG Highly competitive and price-sensitive Brand trust and taste play a major role in repeat buying Key Companies: Nestl, Britannia, ITC, PepsiCo, Amul, Parle, Coca-Cola, HUL 2
Unveiling the Flavor Profile Rich and Nutty Aroma Upon opening the tin, youll be greeted by a rich and enticing nutty aroma
If your under 40 do not buy this no matter what
This deprives that area of the brain of oxygen and nutrients, leading to tissue damage